{"id":40191,"date":"2026-08-09T15:14:18","date_gmt":"2026-08-09T15:14:18","guid":{"rendered":"https:\/\/www.abchukuk.com\/index.php\/2026\/08\/09\/rihanna-turkiyedeki-marka-savasini-kazandi-tek-harflik-rianna-hamlesi-yargitaydan-dondu\/"},"modified":"2026-08-09T15:14:18","modified_gmt":"2026-08-09T15:14:18","slug":"rihanna-turkiyedeki-marka-savasini-kazandi-tek-harflik-rianna-hamlesi-yargitaydan-dondu","status":"publish","type":"post","link":"https:\/\/www.abchukuk.com\/index.php\/2026\/08\/09\/rihanna-turkiyedeki-marka-savasini-kazandi-tek-harflik-rianna-hamlesi-yargitaydan-dondu\/","title":{"rendered":"Rihanna T\u00fcrkiye\u2019deki marka sava\u015f\u0131n\u0131 kazand\u0131: Tek harflik \u201cRianna\u201d hamlesi Yarg\u0131tay\u2019dan d\u00f6nd\u00fc!"},"content":{"rendered":"<p><strong>SON.TV \/ \u0130STANBUL <\/strong><\/p>\n<p><strong>Barbadoslu<\/strong> \u015fark\u0131c\u0131, oyuncu ve giri\u015fimci <strong>Rihanna<\/strong>\u2019n\u0131n <strong>T\u00fcrkiye\u2019<\/strong>deki marka haklar\u0131yla ilgili dikkat \u00e7eken bir hukuk m\u00fccadelesi sonu\u00e7land\u0131.<\/p>\n<p>Sanat\u00e7\u0131n\u0131n marka haklar\u0131n\u0131 y\u00f6neten \u015firket, T\u00fcrkiye\u2019de ba\u015fka bir ki\u015fi ad\u0131na tescil edilen \u201c<strong>RIANNA<\/strong>\u201d markas\u0131n\u0131n, daha \u00f6nce tescil ettirilen \u201c<strong>RIHANNA<\/strong>\u201d ve \u201c<strong>RIRI<\/strong>\u201d markalar\u0131yla benzerlik ta\u015f\u0131d\u0131\u011f\u0131 gerek\u00e7esiyle dava a\u00e7t\u0131.<\/p>\n<p><strong>Gaziantep 3. Asliye Hukuk Mahkemesinde, Fikri ve S\u0131nai Haklar Hukuk Mahkemesi<\/strong> s\u0131fat\u0131yla g\u00f6r\u00fclen davada \u201c<strong>RIANNA<\/strong>\u201d markas\u0131n\u0131n h\u00fck\u00fcms\u00fczl\u00fc\u011f\u00fcne karar verildi. Daval\u0131 taraf\u0131n istinaf ve temyiz ba\u015fvurular\u0131 da sonu\u00e7 vermedi.<\/p>\n<p><strong>Yarg\u0131tay<\/strong>, 6 Kas\u0131m 2024 tarihinde verdi\u011fi kesin kararla <strong>Gaziantep B\u00f6lge Adliye Mahkemesi 11. Hukuk Dairesi<\/strong>nin karar\u0131n\u0131 onad\u0131. B\u00f6ylece \u201c<strong>RIANNA<\/strong>\u201d markas\u0131n\u0131n h\u00fck\u00fcms\u00fczl\u00fc\u011f\u00fcne ili\u015fkin h\u00fck\u00fcm kesinle\u015fti. Karar\u0131n ayr\u0131nt\u0131lar\u0131 2026 y\u0131l\u0131nda sosyal medyada yeniden g\u00fcndeme gelince dava kamuoyunda geni\u015f yank\u0131 uyand\u0131rd\u0131.<\/p>\n<p><strong>DAVA 2026\u2019DA DE\u011e\u0130L, KARARIN ORTAYA \u00c7IKMASIYLA G\u00dcNDEME GELD\u0130<\/strong><\/p>\n<p>Kamuoyuna yans\u0131yan baz\u0131 haberlerde <strong>Rihanna\u2019<\/strong>n\u0131n davay\u0131 yeni kazand\u0131\u011f\u0131 izlenimi olu\u015ftu. Ancak ula\u015f\u0131lan yarg\u0131 kay\u0131tlar\u0131, hukuki s\u00fcrecin daha \u00f6nce tamamland\u0131\u011f\u0131n\u0131 g\u00f6steriyor.<\/p>\n<p><strong>Gaziantep B\u00f6lge Adliye Mahkemesi 11. Hukuk Dairesinin 2022\/579 esas ve 2023\/907 karar say\u0131l\u0131 dosyas\u0131 Yarg\u0131tay incelemesine ta\u015f\u0131nd\u0131.<\/strong> Yarg\u0131tay, daval\u0131 taraf\u0131n temyiz ba\u015fvurusunu reddederek b\u00f6lge adliye mahkemesinin karar\u0131n\u0131 6 Kas\u0131m 2024\u2019te kesin olarak onad\u0131.<\/p>\n<p>Dosya, sosyal medya platformu X\u2019te \u201c<strong>yapayzekahocasi<\/strong>\u201d kullan\u0131c\u0131 ad\u0131yla payla\u015f\u0131m yapan Said S\u00fcr\u00fcc\u00fc\u2019n\u00fcn yarg\u0131 kararlar\u0131n\u0131 g\u00fcndeme ta\u015f\u0131mas\u0131n\u0131n ard\u0131ndan A\u011fustos 2026\u2019da haber sitelerine yans\u0131d\u0131.<\/p>\n<p><strong>RIHANNA VE RIRI MARKALARI T\u00dcRK\u0130YE\u2019DE TESC\u0130L ED\u0130LD\u0130<\/strong><\/p>\n<p>Dava dosyas\u0131na g\u00f6re sanat\u00e7\u0131n\u0131n \u015firketi, <strong>T\u00fcrk Patent ve Marka Kurumu<\/strong> nezdinde \u201c<strong>RIHANNA<\/strong>\u201d ibaresi i\u00e7in 2012 y\u0131l\u0131nda marka tescili yapt\u0131rd\u0131.<\/p>\n<p>\u015eirket, sanat\u00e7\u0131n\u0131n kamuoyunda bilinen \u201c<strong>RIRI<\/strong>\u201d lakab\u0131n\u0131 da 2015 y\u0131l\u0131nda marka olarak tescil ettirdi.<\/p>\n<p>Daha sonra ba\u015fka bir ki\u015fi ad\u0131na \u201c<strong>RIANNA<\/strong>\u201d ibaresinin marka olarak tescil edilmesi \u00fczerine hukuki s\u00fcre\u00e7 ba\u015flat\u0131ld\u0131.<\/p>\n<p>Davac\u0131 \u015firket, \u201c<strong>RIANNA<\/strong>\u201d ile \u201c<strong>RIHANNA<\/strong>\u201d ibareleri aras\u0131ndaki tek fark\u0131n \u201ch\u201d harfi oldu\u011funu, bu k\u00fc\u00e7\u00fck de\u011fi\u015fikli\u011fin iki markay\u0131 birbirinden ay\u0131rmaya yetmedi\u011fini savundu.<\/p>\n<p>\u015eirket ayr\u0131ca Rihanna\u2019n\u0131n d\u00fcnya \u00e7ap\u0131nda tan\u0131nan bir sanat\u00e7\u0131 oldu\u011funu, isminin ayn\u0131 zamanda y\u00fcksek ekonomik de\u011fere sahip k\u00fcresel bir marka niteli\u011fi ta\u015f\u0131d\u0131\u011f\u0131n\u0131 belirtti.<\/p>\n<p>\u201c<strong>TEK HARF FARKI MARKALARI AYIRMAYA YETMEZ\u201d<\/strong><\/p>\n<p>Rihanna\u2019n\u0131n \u015firketinin avukatlar\u0131, mahkemeye sunduklar\u0131 dilek\u00e7ede \u201c<strong>RIANNA<\/strong>\u201d ibaresinin tescilli \u201c<strong>RIHANNA<\/strong>\u201d markas\u0131yla g\u00f6rsel ve i\u015fitsel a\u00e7\u0131dan b\u00fcy\u00fck \u00f6l\u00e7\u00fcde benzer oldu\u011funu ileri s\u00fcrd\u00fc.<\/p>\n<p>Davac\u0131 taraf\u0131n temel itiraz\u0131 \u015f\u00f6yle \u00f6zetlendi:<\/p>\n<p>\u201c<strong>Tek harf de\u011fi\u015fikli\u011fi markalar\u0131 birbirinden ay\u0131rmaya yeterli de\u011fildir.\u201d<\/strong><\/p>\n<p>\u015eirketin avukatlar\u0131, ortalama bir t\u00fcketicinin \u201c<strong>RIANNA<\/strong>\u201d markas\u0131n\u0131 g\u00f6rd\u00fc\u011f\u00fcnde bunun d\u00fcnyaca \u00fcnl\u00fc \u015fark\u0131c\u0131yla veya sanat\u00e7\u0131n\u0131n \u015firketiyle ba\u011flant\u0131l\u0131 oldu\u011funu d\u00fc\u015f\u00fcnebilece\u011fini savundu.<\/p>\n<p>\u0130zin al\u0131nmadan ger\u00e7ekle\u015ftirilen tescilin Rihanna\u2019n\u0131n uluslararas\u0131 tan\u0131n\u0131rl\u0131\u011f\u0131ndan haks\u0131z yararlan\u0131lmas\u0131na neden olabilece\u011fi, markan\u0131n itibar\u0131na zarar verebilece\u011fi ve ay\u0131rt edici karakterini zay\u0131flatabilece\u011fi ileri s\u00fcr\u00fcld\u00fc.<\/p>\n<p>Davac\u0131 taraf ayr\u0131ca sanat\u00e7\u0131n\u0131n sahne isminin \u00fc\u00e7\u00fcnc\u00fc ki\u015filer taraf\u0131ndan izinsiz bi\u00e7imde ticari marka olarak tescil edilemeyece\u011fini belirtti.<\/p>\n<p>\u201c<strong>RIANNA ARAP\u00c7ADA G\u00dcZEL KOKU ANLAMINA GEL\u0130YOR\u201d SAVUNMASI<\/strong><\/p>\n<p>Daval\u0131 taraf ise \u201c<strong>RIANNA<\/strong>\u201d markas\u0131n\u0131n d\u00fcnyaca \u00fcnl\u00fc \u015fark\u0131c\u0131yla herhangi bir ba\u011flant\u0131s\u0131n\u0131n bulunmad\u0131\u011f\u0131n\u0131 savundu.<\/p>\n<p>Mahkemeye sunulan cevap dilek\u00e7esinde markan\u0131n k\u0131rm\u0131z\u0131 bir zemin \u00fczerinde ba\u015fak fig\u00fcr\u00fcyle kullan\u0131ld\u0131\u011f\u0131, bu tasar\u0131m\u0131n markay\u0131 g\u00f6rsel a\u00e7\u0131dan farkl\u0131la\u015ft\u0131rd\u0131\u011f\u0131 ileri s\u00fcr\u00fcld\u00fc.<\/p>\n<p>Daval\u0131 vekili, \u201c<strong>RIANNA<\/strong>\u201d ibaresinin Arap\u00e7a k\u00f6kenli oldu\u011funu savunarak kelimenin \u201cg\u00fczel koku, reyhan ve fesle\u011fen\u201d anlamlar\u0131na geldi\u011fini belirtti.<\/p>\n<p>Savunmada \u015fu g\u00f6r\u00fc\u015f dile getirildi:<\/p>\n<p>\u201c<strong>Rianna ibaresinin Rihanna ile ilgisi bulunmamaktad\u0131r.\u201d<\/strong><\/p>\n<p>Daval\u0131 taraf, markalar\u0131n tescil edildi\u011fi mal ve hizmet s\u0131n\u0131flar\u0131 aras\u0131nda da yeterli benzerlik bulunmad\u0131\u011f\u0131n\u0131 \u00f6ne s\u00fcrd\u00fc. \u0130ki markan\u0131n t\u00fcketici nezdinde kar\u0131\u015ft\u0131r\u0131lmayaca\u011f\u0131n\u0131 savunarak davan\u0131n reddedilmesini istedi.<\/p>\n<p><strong>MAHKEME SAVUNMAYI YETERL\u0130 BULMADI<\/strong><\/p>\n<p>\u0130lk derece mahkemesi, daval\u0131 taraf\u0131n kelimenin anlam\u0131na ve marka \u00fczerindeki ba\u015fak fig\u00fcr\u00fcne dayanan savunmas\u0131n\u0131 kabul etmedi.<\/p>\n<p>Mahkeme, \u201c<strong>RIANNA<\/strong>\u201d ile \u201c<strong>RIHANNA<\/strong>\u201d markalar\u0131n\u0131n g\u00f6rsel, i\u015fitsel ve anlamsal bak\u0131mdan ortalama t\u00fcketici \u00fczerinde olu\u015fturaca\u011f\u0131 genel izlenimi de\u011ferlendirdi.<\/p>\n<p>Kararda iki i\u015faretin bir b\u00fct\u00fcn olarak benzer oldu\u011fu ve t\u00fcketicinin \u201c<strong>RIANNA<\/strong>\u201d markas\u0131n\u0131 Rihanna\u2019n\u0131n tan\u0131nm\u0131\u015f markas\u0131yla ili\u015fkilendirebilece\u011fi sonucuna var\u0131ld\u0131.<\/p>\n<p>Mahkeme ayr\u0131ca s\u00f6z konusu kullan\u0131m\u0131n:<\/p>\n<ul>\n<li><strong>Tan\u0131nm\u0131\u015f markadan haks\u0131z kazan\u00e7 sa\u011flanmas\u0131na,<\/strong><\/li>\n<li><strong>Markan\u0131n itibar\u0131n\u0131n zarar g\u00f6rmesine,<\/strong><\/li>\n<li><strong>\u201cRihanna\u201d markas\u0131n\u0131n ay\u0131rt edici karakterinin zedelenmesine,<\/strong><\/li>\n<li><strong>T\u00fcketiciler a\u00e7\u0131s\u0131ndan ba\u011flant\u0131 veya kar\u0131\u015ft\u0131r\u0131lma ihtimali do\u011fmas\u0131na<\/strong><\/li>\n<\/ul>\n<p>neden olabilece\u011fini de\u011ferlendirdi.<\/p>\n<p>Bu gerek\u00e7elerle dava kabul edilerek daval\u0131 ad\u0131na tescilli \u201c<strong>RIANNA<\/strong>\u201d markas\u0131n\u0131n h\u00fck\u00fcms\u00fczl\u00fc\u011f\u00fcne karar verildi.<\/p>\n<p><strong>\u0130ST\u0130NAF BA\u015eVURUSU REDDED\u0130LD\u0130<\/strong><\/p>\n<p>\u0130lk derece mahkemesinin karar\u0131 \u00fczerine daval\u0131 taraf <strong>Gaziantep B\u00f6lge Adliye Mahkemesi<\/strong>ne ba\u015fvurdu.<\/p>\n<p><strong>Gaziantep B\u00f6lge Adliye Mahkemesi 11. Hukuk Dairesi,<\/strong> ilk derece mahkemesinin karar\u0131n\u0131 hem usul hem de esas y\u00f6n\u00fcnden hukuka uygun buldu. Daval\u0131 taraf\u0131n istinaf ba\u015fvurusu esastan reddedildi.<\/p>\n<p>Bunun \u00fczerine dosya <strong>Yarg\u0131tay\u2019<\/strong>a ta\u015f\u0131nd\u0131. Daval\u0131, \u201c<strong>RIANNA<\/strong>\u201d markas\u0131 ile Rihanna\u2019n\u0131n tescilli markalar\u0131 aras\u0131nda h\u00fck\u00fcms\u00fczl\u00fc\u011f\u00fc gerektirecek \u00f6l\u00e7\u00fcde benzerlik bulunmad\u0131\u011f\u0131n\u0131 savunarak karar\u0131n bozulmas\u0131n\u0131 istedi.<\/p>\n<p><strong>YARGITAY KARARI OYB\u0130RL\u0130\u011e\u0130YLE ONADI<\/strong><\/p>\n<p>Dosyay\u0131 inceleyen Yarg\u0131tay, ilk derece mahkemesinin de\u011ferlendirmesinde hukuka ayk\u0131r\u0131l\u0131k bulunmad\u0131\u011f\u0131 sonucuna ula\u015ft\u0131.<\/p>\n<p>B\u00f6lge adliye mahkemesinin istinaf ba\u015fvurusunu reddeden karar\u0131n\u0131n usul ve yasaya uygun oldu\u011fu belirtilerek daval\u0131n\u0131n temyiz talebi reddedildi.<\/p>\n<p>Yarg\u0131tay, b\u00f6lge adliye mahkemesi karar\u0131n\u0131 6 Kas\u0131m 2024 tarihinde oybirli\u011fiyle ve kesin olarak onad\u0131. B\u00f6ylece daval\u0131 ad\u0131na tescil edilen \u201c<strong>RIANNA<\/strong>\u201d markas\u0131n\u0131n h\u00fck\u00fcms\u00fczl\u00fc\u011f\u00fc kesinle\u015fti.<\/p>\n<p>Karar, 6769 say\u0131l\u0131 S\u0131nai M\u00fclkiyet Kanunu\u2019nun markalar\u0131n korunmas\u0131n\u0131 d\u00fczenleyen h\u00fck\u00fcmleri kapsam\u0131nda verildi. Mahkemenin de\u011ferlendirmesinde \u00f6zellikle tan\u0131nm\u0131\u015f markayla ili\u015fkilendirilme, haks\u0131z yarar sa\u011flama ve markan\u0131n ay\u0131rt edici niteli\u011fine zarar verme ihtimali \u00f6ne \u00e7\u0131kt\u0131.<\/p>\n<p><strong>MARKANIN H\u00dcK\u00dcMS\u00dcZL\u00dc\u011e\u00dc NE ANLAMA GEL\u0130YOR?<\/strong><\/p>\n<p>Bir markan\u0131n h\u00fck\u00fcms\u00fcz k\u0131l\u0131nmas\u0131, tescilin hukuken ge\u00e7ersiz hale getirilmesi anlam\u0131na geliyor. H\u00fck\u00fcms\u00fczl\u00fck karar\u0131 kesinle\u015fti\u011finde, ilgili marka sahibinin tescilden kaynaklanan koruma hakk\u0131 ortadan kalk\u0131yor ve karar T\u00fcrk Patent ve Marka Kurumu siciline i\u015fleniyor.<\/p>\n<p>Bu karar, \u201c<strong>RIANNA<\/strong>\u201d ifadesinin g\u00fcnl\u00fck hayatta hi\u00e7bir \u015fekilde kullan\u0131lamayaca\u011f\u0131 anlam\u0131na gelmiyor. H\u00fck\u00fcm, dava konusu marka tescili ve bu tescilin kapsad\u0131\u011f\u0131 ticari haklarla ilgili sonu\u00e7 do\u011furuyor.<\/p>\n<p>Mahkeme, \u201c<strong>Rianna<\/strong>\u201d kelimesinin s\u00f6zl\u00fck anlam\u0131n\u0131n bulunup bulunmad\u0131\u011f\u0131ndan \u00e7ok, tescilin piyasada olu\u015fturaca\u011f\u0131 genel alg\u0131y\u0131 ve t\u00fcketicilerin bu i\u015fareti tan\u0131nm\u0131\u015f \u201cRihanna\u201d markas\u0131yla ili\u015fkilendirme ihtimalini dikkate ald\u0131.<\/p>\n<p><strong>\u0130K\u0130 AYRI DAVA \u0130DD\u0130ASI NETLE\u015eT\u0130R\u0130LEMED\u0130<\/strong><\/p>\n<p>Sosyal medyada ve baz\u0131 haber sitelerinde Rihanna\u2019n\u0131n T\u00fcrkiye\u2019de iki ayr\u0131 dava a\u00e7t\u0131\u011f\u0131 ve her ikisini de kazand\u0131\u011f\u0131 ileri s\u00fcr\u00fcld\u00fc.<\/p>\n<p>Ancak ayr\u0131nt\u0131l\u0131 karar metnine ula\u015f\u0131labilen ve kesinle\u015fme bilgisi do\u011frulanabilen dosya, \u201c<strong>RIANNA<\/strong>\u201d markas\u0131n\u0131n h\u00fck\u00fcms\u00fczl\u00fc\u011f\u00fcne ili\u015fkin dava oldu.<\/p>\n<p>\u201c<strong>RIRI<\/strong>\u201d ibaresi ise bu dosyada ayr\u0131 bir davan\u0131n konusu olarak de\u011fil, davac\u0131 \u015firketin daha \u00f6nce sahip oldu\u011fu marka tescillerinden biri olarak yer ald\u0131. \u0130kinci davan\u0131n mahkemesi, dosya numaras\u0131 ve karar sonucu kamuya a\u00e7\u0131k kaynaklarda ayr\u0131nt\u0131l\u0131 bi\u00e7imde do\u011frulanamad\u0131.<\/p>\n<p>Bu nedenle iki ayr\u0131 davan\u0131n kazan\u0131ld\u0131\u011f\u0131 iddias\u0131 konusunda ihtiyatl\u0131 olunmas\u0131 gerekiyor. Kesin olarak do\u011frulanabilen hukuki sonu\u00e7, \u201c<strong>RIANNA<\/strong>\u201d marka tescilinin h\u00fck\u00fcms\u00fcz k\u0131l\u0131nmas\u0131 ve bu karar\u0131n Yarg\u0131tay taraf\u0131ndan onanmas\u0131.<\/p>\n<p><strong>BEYONC\u00c9 DE T\u00dcRK\u0130YE\u2019DE HUKUK M\u00dcCADELES\u0130 BA\u015eLATMI\u015eTI<\/strong><\/p>\n<p>T\u00fcrkiye\u2019de isminin marka olarak kullan\u0131lmas\u0131na kar\u015f\u0131 yarg\u0131ya ba\u015fvuran tek d\u00fcnyaca \u00fcnl\u00fc sanat\u00e7\u0131 Rihanna de\u011fil.<\/p>\n<p>ABD\u2019li \u015fark\u0131c\u0131 Beyonc\u00e9\u2019nin de ad\u0131n\u0131n T\u00fcrkiye\u2019de \u00fc\u00e7\u00fcnc\u00fc ki\u015filer taraf\u0131ndan marka olarak tescil edilmesi \u00fczerine h\u00fck\u00fcms\u00fczl\u00fck davalar\u0131 a\u00e7t\u0131\u011f\u0131 kamuoyuna yans\u0131m\u0131\u015ft\u0131.<\/p>\n<p>Bu davalarda Beyonc\u00e9 isminin k\u00fcresel \u00f6l\u00e7ekte y\u00fcksek tan\u0131n\u0131rl\u0131\u011fa sahip oldu\u011fu, \u00fc\u00e7\u00fcnc\u00fc ki\u015filerin sanat\u00e7\u0131n\u0131n \u015f\u00f6hretinden ticari yarar elde edebilece\u011fi ve t\u00fcketicilerin markalar aras\u0131nda ba\u011flant\u0131 kurabilece\u011fi savunuldu.<\/p>\n<p><strong>KARAR TANINMI\u015e \u0130S\u0130MLER \u0130\u00c7\u0130N \u00d6NEM TA\u015eIYOR<\/strong><\/p>\n<p>Rihanna karar\u0131, d\u00fcnyaca tan\u0131nm\u0131\u015f ki\u015filerin adlar\u0131n\u0131 k\u00fc\u00e7\u00fck yaz\u0131m de\u011fi\u015fiklikleriyle marka olarak tescil ettirme giri\u015fimlerine kar\u015f\u0131 dikkat \u00e7ekici bir hukuki \u00f6rnek olu\u015fturdu.<\/p>\n<p>Mahkemenin de\u011ferlendirmesi, bir markaya yaln\u0131zca harf harf bak\u0131lmad\u0131\u011f\u0131n\u0131; i\u015faretin telaffuzu, g\u00f6r\u00fcn\u00fcm\u00fc, anlam\u0131, t\u00fcketici \u00fczerindeki genel izlenimi ve tan\u0131nm\u0131\u015f bir ki\u015fiyle ili\u015fkilendirilme ihtimalinin birlikte ele al\u0131nd\u0131\u011f\u0131n\u0131 g\u00f6sterdi.<\/p>\n<p>Daval\u0131 taraf\u0131n markaya farkl\u0131 bir logo eklemesi ve kelimeye farkl\u0131 bir anlam y\u00fcklemesi, iki isim aras\u0131ndaki g\u00fc\u00e7l\u00fc ses ve g\u00f6r\u00fcn\u00fcm benzerli\u011fini ortadan kald\u0131rmak i\u00e7in yeterli g\u00f6r\u00fclmedi.<\/p>\n<p>Son s\u00f6z\u00fc s\u00f6yleyen <strong>Yarg\u0131tay<\/strong> da tek harflik de\u011fi\u015fikli\u011fin \u201cRihanna\u201d markas\u0131n\u0131n korumas\u0131n\u0131 a\u015famayaca\u011f\u0131na h\u00fckmetti.<\/p>\n<p><strong>ET\u0130KETLER:#Rihanna #Rianna #Riri #MarkaDavas\u0131 #Yarg\u0131tay #T\u00dcRKPATENT #MarkaHukuku #S\u0131naiM\u00fclkiyet #Beyonc\u00e9 #Magazin #SonNoktaTV<\/strong><\/p>\n<p>D\u00fcnyaca \u00fcnl\u00fc Barbadoslu \u015fark\u0131c\u0131 Rihanna\u2019n\u0131n marka haklar\u0131n\u0131 y\u00f6neten \u015firketin, T\u00fcrkiye\u2019de \u201cRIANNA\u201d ad\u0131yla tescil edilen markaya kar\u015f\u0131 a\u00e7t\u0131\u011f\u0131 h\u00fck\u00fcms\u00fczl\u00fck davas\u0131n\u0131 kazand\u0131\u011f\u0131 ortaya \u00e7\u0131kt\u0131. \u0130lk derece mahkemesinin verdi\u011fi karar, istinaf incelemesinin ard\u0131ndan Yarg\u0131tay taraf\u0131ndan da onand\u0131. Y\u00fcksek Mahkeme, \u201cRihanna\u201d ile \u201cRianna\u201d aras\u0131ndaki tek harflik fark\u0131 yeterli g\u00f6rmeyerek tescilin h\u00fck\u00fcms\u00fcz k\u0131l\u0131nmas\u0131n\u0131 kesinle\u015ftirdi.\u00a0<a href=\"https:\/\/www.son.tv\/rihanna-turkiyedeki-marka-savasini-kazandi-tek-harflik-rianna-hamlesi-yargitaydan-dondu\/\" target=\"_blank\" class=\"feedzy-rss-link-icon\">Read More<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>SON.TV \/ \u0130STANBUL Barbadoslu \u015fark\u0131c\u0131, oyuncu ve giri\u015fimci Rihanna\u2019n\u0131n T\u00fcrkiye\u2019deki marka haklar\u0131yla ilgili dikkat \u00e7eken bir hukuk m\u00fccadelesi sonu\u00e7land\u0131. Sanat\u00e7\u0131n\u0131n marka haklar\u0131n\u0131 y\u00f6neten \u015firket, T\u00fcrkiye\u2019de ba\u015fka bir ki\u015fi ad\u0131na tescil edilen \u201cRIANNA\u201d markas\u0131n\u0131n, daha \u00f6nce tescil ettirilen \u201cRIHANNA\u201d ve \u201cRIRI\u201d markalar\u0131yla benzerlik ta\u015f\u0131d\u0131\u011f\u0131 gerek\u00e7esiyle dava a\u00e7t\u0131. Gaziantep 3. Asliye Hukuk Mahkemesinde, Fikri ve S\u0131nai Haklar [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[1],"tags":[],"class_list":["post-40191","post","type-post","status-publish","format-standard","hentry","category-haberler"],"_links":{"self":[{"href":"https:\/\/www.abchukuk.com\/index.php\/wp-json\/wp\/v2\/posts\/40191","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.abchukuk.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.abchukuk.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.abchukuk.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.abchukuk.com\/index.php\/wp-json\/wp\/v2\/comments?post=40191"}],"version-history":[{"count":0,"href":"https:\/\/www.abchukuk.com\/index.php\/wp-json\/wp\/v2\/posts\/40191\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.abchukuk.com\/index.php\/wp-json\/wp\/v2\/media?parent=40191"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.abchukuk.com\/index.php\/wp-json\/wp\/v2\/categories?post=40191"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.abchukuk.com\/index.php\/wp-json\/wp\/v2\/tags?post=40191"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}